Sponsorship Opportunities Available

Date: Thu, Nov 13, 2025 • Venue: Stafford Centre (seated theater)
Organizer: Día del Salvadoreño Houston — 501(c)(3) nonprofit

About The Event

Legendary Latin music icon Álvaro Torres brings his 40+ year career to the Stafford Centre for an unforgettable evening celebrating Latin music and Houston’s vibrant Salvadoran and Hispanic community.

Venue: Stafford Centre, Stafford, TX
Capacity: 1,105-1,155 theatre seats
Audience: Latin music enthusiasts, Salvadoran community, Hispanic families, ages 25-55
Venue Features: State-of-the-art lighting/sound, highway-facing exterior marquee, multiple digital screens

Why sponsor?

  • Premium reach with Houston’s Hispanic community (family-friendly, seated show).

  • On-stage, screen, and digital brand integrations + VIP hospitality.

  • 501(c)(3) acknowledgment letter for the charitable portion of your support.

  • Measurable ROI: UTMs, presale codes, and a post-event report (impressions, clicks, leads/redemptions).

Sponsorship Tiers

Presenting — $15,000 (exclusive)

[EXCLUSIVE OPPORTUNITY]

Naming Rights & Top Billing

  • Naming rights: “Álvaro Torres Live, presented by [Your Brand]”
  • Top billing across ALL promotional channels (social media, newsletter, WhatsApp, Univision/Telemundo press)
  • Logo on exterior marquee facing highway (thousands of daily impressions)
  • Logo on all 3-4 venue screens throughout event
  • On-stage acknowledgment during opening remarks

Digital & Marketing Reach

  • Dedicated spotlight posts + newsletter feature + WhatsApp blast
  • Estimated Reach: ~40K+ impressions
  • Logo on all event marketing materials and website (homepage feature)
  • Inclusion in all press releases

On-Site Branding & Activation

  • Lobby activation opportunity (sampling station, photo wall, branded step-and-repeat)
  • Dedicated sponsor booth
  • Green room product placement (VIP area)
  • Backstage area access

Ticket Package

  • 20 x VIP tickets (Pit + Front Orchestra) – ~$2,640 retail value

Measurable ROI

  • UTMs for trackable links
  • Presale codes (if applicable)
  • Post-event report: impressions, clicks, leads/redemptions

501(c)(3) Tax Benefit

  • Acknowledgment letter for charitable portion of support

Total Investment: $15,000



Community Pillar — $7,500

Brand Visibility

  • Logo on exterior marquee (highway visibility)
  • Logo on select venue screens
  • Logo on marketing materials + event website
  • Recognition during event announcements
  • Lobby signage placement

Digital & Marketing Reach

  • 1 sponsor spotlight post + newsletter feature + WhatsApp blast
  • Estimated Reach: ~20K+ impressions

On-Site Presence

  • Sponsor booth opportunity
  • Lobby digital signage rotation
  • Green room product placement (subject to availability)

Ticket Package

  • 12 x Orchestra tickets (Rear Orchestra) – ~$1,320 retail value

Measurable ROI

  • UTMs for trackable links
  • Post-event report: impressions, clicks, leads/redemptions

501(c)(3) Tax Benefit

  • Acknowledgment letter for charitable portion of support

Total Investment: $7,500



Heritage Partner — $3,500

Cultural Recognition

  • Recognition as a cultural supporter of Houston’s Salvadoran community
  • Logo featured on flyers distributed in Salvadoran/Hispanic businesses, churches, and centers
  • Logo on exterior marquee (subject to space availability)
  • Logo on select venue screens

Digital & Marketing Reach

  • Logo in social posts + newsletter mention
  • Estimated Reach: ~10K+ impressions
  • Lobby digital signage rotation

Ticket Package

  • 8 x General tickets (Boxes, Mezzanine, or Balcony) – ~$720 retail value

Measurable ROI

  • Post-event report: impressions, clicks

501(c)(3) Tax Benefit

  • Acknowledgment letter for charitable portion of support

Total Investment: $3,500



Local Supporter (MOM & POP TIER) $1,000

Community Recognition

  • Recognition on “Proudly Supported By” social post + WhatsApp blast
  • Estimated Reach: ~5K+ impressions
  • Logo/name in event-day slideshow or lobby screens
  • Logo on event website (supporters page)

Ticket Package

  • 4 x Orchestra tickets (~$440 retail value)
  • 6 x General tickets (~$540 retail value)
  • Total: ~$980 retail value

501(c)(3) Tax Benefit

  • Acknowledgment letter for charitable portion of support

Total Investment: $1,000



Optional add-ons (any tier; limited):
  • Enhance your sponsorship with these exclusive opportunities:

    • Meet & Greet with Álvaro Torres: Private backstage experience
    • Influencer Collaboration: Co-branded content with local Hispanic influencers
    • On-Site Giveaway: Host a branded raffle or product giveaway
    • Extra VIP Seating: Additional premium tickets for clients or team
    • Brand-Lift Mini-Survey: Post-event audience sentiment data

    Contact us for pricing and availability



Venue Branding Opportunities

  • Stafford Centre Features:

    • Exterior Marquee: Highway-facing signage with thousands of daily impressions
    • Digital Screens: 3-4 venue screens for logo rotation throughout event
    • Theatre Capacity: 1,105-1,155 seats (Orchestra, Mezzanine, Balcony)
    • VIP Areas: Green room (30 capacity), backstage access, lobby activation spaces
    • State-of-the-Art: Premium lighting, sound, and projection technology

Additional A La Carte Options

  • Upgrade Your Package:

    • Extra VIP Tickets: $150 each
    • Extra Orchestra Tickets: $120 each
    • Extra General Tickets: $95 each
    • Additional Sponsor Table: $500 (8 available, limited)
    • Extended Marquee Display: $750 (additional weeks)
    • Dedicated Email Blast: $750
    • Additional Social Media Post: $250
    • Branded Photo Booth Backdrop: $500
    • Additional Screen Placement: $300
    • Lobby Banner Signage: $400

Why Sponsor Alvaro Torres Live?

Legendary Artist with 40+ year career and loyal multigenerational fanbase
Sold-Out Potential: 1,100+ attendees in premium theatre setting
Target Demographic: Latin consumers, Salvadoran community, Hispanic families (ages 25-55)
Highway Visibility: Exterior marquee = thousands of daily impressions beyond event
Cultural Impact: Support Houston’s Salvadoran and Hispanic heritage
Multi-Channel Marketing: Social, email, WhatsApp, Univision/Telemundo, community distribution
501(c)(3) Benefit: Tax-deductible charitable contribution
Measurable ROI: Trackable links, post-event reporting, audience insights

 

Ideal Sponsors:

  • Perfect for: Beverage brands (tequila, beer, soft drinks), restaurants, financial services, automotive, healthcare, retail, telecommunications, professional services, and community organizations serving Houston’s Hispanic community.

Payment & Timeline:

  • Payment Terms:

    • 50% deposit upon signing
    • 50% balance due 30 days prior to event

    What We Need:

    • High-resolution logo (.PNG or .AI file)
    • Brand colors and any specific messaging
    • Confirmation of on-site activation needs

    Sponsorship Deadline: Secure your tier early – limited availability!



Contact Us

Ready to partner with Álvaro Torres Live?

Christina Truong
Partner, HyperGrowth IQ
Sponsorship Strategy, Consulting & Sales
📧 christina@hypergrowthiq.com